Sunday, February 10, 2013

In response to Parker Hayes question, "Do you think it is worth it for a company such as GoDaddy to spend 4million dollars on a 30 second spot, where 20 seconds of it is the sound of kissing?"

In my opinion I do believe that it was worth it. The Superbowl, is one of, if not, the most watched event in the world. Also, because of how outrageous there commercial was, it was the only commercial that I remember from the Superbowl. They used their money to the fullest and got the most remembered commercial in the most watched event it could get. The Superbowl is known for it's commercials and since GoDaddy had a memorable one, that draws attention and publicity to the company. Maybe it wasn't all great publicity, but any type of publicity is an advantage for a company. Do you have a commercial that you think was more memorable than the GoDaddy commercial?